Apulia is a land of striking contrasts and unforgettable sights. Start your journey in Alberobello, where the UNESCO-listed trulli—white stone huts with conical roofs—create a fairy-tale atmosphere. Then head to Lecce, the "Florence of the South," famous for its ornate baroque architecture and golden sandstone buildings.

Along the coast, don’t miss Polignano a Mare, a dramatic clifftop town with sea caves and postcard-perfect views, or the whitewashed beauty of Ostuni, known as “La Città Bianca.” Visit Monopoli for a charming old port vibe, or explore Gallipoli, where the old town sits on an island connected by a bridge.

Nature lovers should explore the Gargano Peninsula, with its lush forests, hidden coves, and the sacred town of Monte Sant’Angelo. Meanwhile, history buffs will enjoy Castel del Monte, the mysterious 13th-century octagonal castle built by Emperor Frederick II.

From ancient towns and sunlit countryside to stunning coastlines and architectural wonders, Apulia is a region full of surprises waiting to be discovered.